What to Wear for Summer Family Photos: Cool, Comfortable, and Camera-Ready Looks
The summer sun is glowing, your photo date is booked… and now the big question: what should everyone wear? Choosing outfits for summer family photos can be tricky—heat, movement, and color matching all come into play. The wrong fabric can leave you sweating and uncomfortable, and clashing colors can take away from your family’s connection on camera. But with a little planning, your summer photos can feel as effortless as they look.
In this guide, I’m breaking down everything you need to know—from breathable fabrics to color palettes and comfort hacks—so you can style your session with confidence. Let’s dive into how to look good, feel good, and create timeless summer portraits your whole family will love.
1. Choose Breathable, Natural Fabrics
Why Fabric Matters in the Summer Heat
Summer sessions in Minnesota often mean temps in the high 70s or 80s (sometimes more!). Synthetic fabrics like polyester or nylon might look cute in a product photo, but they trap heat and cling to skin—especially when you’re holding toddlers, running after little ones, or standing in the sun for an hour.
Instead, choose:
Cotton: Lightweight, soft, and breathable.
Linen: Perfect for that relaxed, airy look with texture.
Rayon/Viscose: Smooth, drapes beautifully, and is more breathable than synthetics.
Layering for Light, Not Bulk
Even in summer, layering can add visual interest to your photos. Think lightweight open shirts, gauzy cardigans, or sleeveless vests that create depth without overheating you. This works especially well if you’re in a breezy location like near the river or at a park with tree cover.
Photographer Tip: I always recommend bringing a backup shirt or layer in case of spills, sweat, or wind-related surprises. Having options keeps you relaxed—and confident.
2. Build a Palette Around Soft, Summery Neutrals
What Colors Photograph Best in Natural Summer Light
Bright sunlight (especially during golden hour) can alter the way colors show up in photos. Super bright neons or stark whites may blow out or reflect color casts onto faces, while black tends to absorb light and lose detail.
Instead, try:
Soft neutrals: ivory, sand, blush, sage
Earth tones: clay, taupe, olive
Pastels: muted blue, pale lavender, peach
You don’t need to dress everyone the same—in fact, you shouldn’t! Pick 2–3 anchor tones and allow each family member to interpret those colors differently. It keeps your photos cohesive without being too matchy.
Photographer Tip: All of my clients receive a color palette guide to help visualize what tones work best with our chosen location and lighting.
3. Dress for Your Location + Activity Level
By the Water
If your session is lakeside or near the river, consider breathable fabrics that can handle a breeze. Rolled sleeves, bare feet, and sundresses work beautifully. Avoid long pants unless they’re lightweight linen or cotton.
Outfit ideas: Linen button-downs for dads, rompers or muslin dresses for toddlers, gauzy maxi dresses for moms.
In a Field or Garden
Nature-heavy backdrops pair well with soft textures like knits, eyelet, or gauze. Keep footwear practical—think leather sandals, flats, or even barefoot for little ones.
Outfit ideas: Soft denim, cotton henleys, flowy skirts, delicate floral patterns.
Photographer Tip: I scout the light and terrain in advance and help you prep with wardrobe suggestions based on how active the session may be—so you’re not caught off guard by muddy grass or unexpected wind.
4. Coordinate, Don’t Match
Why Matching Outfits Don’t Work Anymore
Gone are the days of everyone in white shirts and jeans. Today’s family photography celebrates individuality and connection. Matching too closely can actually flatten the visual interest of your portraits.
How to Coordinate Like a Pro
Start with one outfit you love (often mom’s!) and build from there.
Add complementary tones—not identical ones.
Mix textures: pair denim with cotton, eyelet with jersey, linen with knits.
Use accessories like scarves, suspenders, or hats to add detail without clutter.
Photographer Tip: I’ll review your wardrobe options (or even help you shop) and give feedback so your final gallery feels beautifully balanced.
5. Comfort = Confidence = Gorgeous Photos
Shoes Matter More Than You Think
Uncomfortable shoes make everyone miserable. Choose footwear that works for your setting—no stilettos in a field, no flip-flops for kids running on gravel. Neutral sandals, leather boots, or even barefoot looks can all work depending on the vibe.
For the Kids
Pick clothes that move with them and won’t distract. Scratchy collars or stiff jeans can turn happy kids into cranky ones quickly. Elastic waists, cotton rompers, or short-sleeve button-ups are kid-friendly and photo-approved.
Backup Options = Peace of Mind
Always bring extra wipes, water, and an alternate shirt for kids under 5. Spills and accidents happen—especially in the summer heat.
Photographer Tip: My sessions are laid-back and flexible. I prioritize connection over perfection, so I guide gently and let kids explore, which means your outfit should feel lived-in, not stiff or overly styled.
Bonus: Outfit Planning Tips by Family Size
Families of 3–4:
Pick one outfit with a subtle pattern, and let the others pick up the colors. For example, a floral dress for mom, solid sage tee for dad, soft denim romper for baby.
Families of 5+:
Think balance. Use repeating colors or alternating tones to create harmony. Avoid putting everyone in patterned tops—mix with solids to avoid chaos.
Frequently Asked Questions (FAQ)
Q: What colors look best in outdoor summer photos?
Soft, muted neutrals and earth tones. Avoid neons or overly saturated colors—they can reflect light and cause unflattering color casts.
Q: Can we include props or themes?
Yes, but keep it simple. A picnic blanket, sun hats, or even a bouquet can add personality without distraction. I’m happy to help brainstorm ideas that match your family’s vibe.
Q: What if someone is shy about being photographed?
I focus on connection—not stiff poses. I guide gently and create a relaxed environment that helps everyone feel natural and comfortable.
Q: How do I choose clothes that flatter on camera?
Avoid clingy synthetics, super thin straps, or bold logos. Opt for fitted (not tight), flowy (not baggy), and layered (not bulky). I’ll send a full style prep guide after booking.
Q: Should we bring backup outfits?
For babies and toddlers—yes. One full backup is always smart in case of drool, diaper mishaps, or snack-related incidents. For adults, a second top is usually enough.
Summer Style That Works for Real Families
You don’t need to be a fashion influencer to look amazing in your summer family photos. With breathable fabrics, soft color palettes, and a little planning, your family can feel great and look even better—without stress. I’m here to guide you through every step, from outfit prep to final gallery.
